Meet Paris: The Lash Artist Behind iLash

Hi, I'm Paris – a professional lash artist, educator, and the founder of iLash. What started as a personal frustration during the 2020 lockdown has grown into a mission to help women everywhere achieve salon-quality lashes at home.

Professional Expertise You Can Trust

Before iLash, I spent years perfecting my craft as a certified lash artist and educator in the industry. I've trained countless technicians and applied thousands of lash sets, so I understand exactly what makes lashes look natural, symmetrical, and beautiful. That professional background isn't just a credential – it's the foundation of every iLash product we create.

When salons closed during lockdown, I found myself in the same position as my clients: needing gorgeous lashes but with no way to get them professionally done. As a mum of four, I didn't have time for complicated routines, but I also couldn't compromise on quality. I'm a bit of a perfectionist when it comes to lash symmetry, and nothing on the market worked the way I needed it to.

Born from Real Need, Perfected Through Testing

Strip lashes? They never sat right. Magnetic lashes? Clunky and obvious. I knew there had to be a better way – one that gave professional results without the salon appointment. So I got to work.

After extensive testing (and I mean extensive – I'm that perfectionist who won't release anything until it's absolutely right), I developed our signature under-lash application system. It's the technique I wish I'd had all along: easy enough for busy mornings, precise enough to satisfy my professional standards, and comfortable enough to wear all week.

Values That Matter

iLash is proudly UK-based, and we're committed to doing things the right way. All our products are PETA certified, cruelty-free because beauty should never come at the expense of our values. We believe you shouldn't have to choose between quality, ethics, and convenience.

Our 105K+ TikTok community and 4.8-star Trustpilot reviews tell me we're onto something special. But what really drives me is hearing from customers who've discovered that same confidence boost I felt when I finally got my lashes right.

More Than Just Lashes

As a working mum, I understand the juggle. You want to look polished and feel confident, but you don't have hours to spend on your beauty routine. iLash is for the woman who knows what she wants and doesn't have time to waste – whether that's rushing to the school run, heading to an important meeting, or just wanting to feel like herself again.

Every product we create is designed with you in mind: the time-conscious woman who refuses to compromise on quality, the perfectionist who wants symmetrical lashes every time, the ethical consumer who cares about what goes into her beauty products.

Your Confidence, Our Mission

iLash isn't just about lashes – it's about giving you back time in your morning, confidence in your appearance, and the empowerment that comes from mastering a professional technique at home. It's about feeling like the best version of yourself, every single day.

Thank you for trusting me and the iLash family with your lash journey. I can't wait to see how you shine.

Paris x
Founder & Lash Artist, iLash